New York City Center

A cultural landmark approached me to help promote its 75th Anniversary season. Working with award-winning photographer Victoria Hely-Hutchinson, the all-female creative team told the stories of iconic performers and lifetime ticket holders alike.
#CityCenterStories became a place where everyone could participate.

A sample of #CityCenterStories

Branding outside & inside.

Campaign posters can be seen on the exterior marquees and inside show playbills.

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International Women's Day